M-Tone Records is an electronic label born in Manchester, UK. House centered, their focus is based in quality with regular releases, both physically and digitally.
M-Tone Records is an electronic label born in Manchester, UK. House centered, their focus is based in quality with regular releases, both physically and digitally.
M-Tone Records is an electronic label born in Manchester, UK. House centered, their focus is based in quality with regular releases, both physically and digitally.
Client
M-Tone Records
Services
Art Direction
Branding
Social Media Design
Industries
Music
Date
2020
The founders of M-Tone approached me to craft a brand identity that firmly linked their high quality audio output to Manchester's origin story as the cradle of the industrial revolution. To do this, I leaned heavily on traditional printing processes, with a nod to record store containers from a top down perspective, resulting in the grid system that houses all designs throughout.